"The Investigetters" microsite with Hearst Publishing

Our Description:

The Challenge
To work with Hearst Publishing to create an online presence to support their print advertorial campaign called "The Investigetters" with TD Ameritrade. This campaign featured 4 profiles of individuals, each looking to make financial changes such as retirement, a career change, etc.

Digital Instincts designed and built a microsite to feature these 4 profiles in a Q&A format as a slideshow with each person to illustrate how TD Ameritrade can assist them in their goals. DI & Hearst Publishing created a fun, relatable online resource for users to learn about more about how TD Ameritrade can help their financial goals and then ultimately connect users to TD Ameritrade's main website.

  • Client

    TD Ameritrade & Hearst

  • Technology

    • Design
    • HTML/CSS
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